John McRae also offers a marketing check-up session, usually lasting half a day (4 hours). The check-up is an audit of your company's strengths, background, resources, competitors, and current sales & marketing activities. It often takes a lateral view, asking questions that are designed to provoke thought and challenge.
It is based on the practical experiences which John has gained over 25 years and 1000 completed sales & marketing projects, across every imaginable market sector. The marketing check-up service is of most benefit for start-up, and small business where effective sales & marketing is vital, but where there is least in the way of available budgets for promotion.
It may also be of value to companies who are attempting to move from having a respected name to becoming a brand name.
The cost for a half day marketing check-up session is £250 + VAT. The benefits which a session like this can give are significant and make the charge a really cost effective investment in the future of your company.
